Tag Archives: Measurement
Social Media will not replace the need to survey
Those in hungry need for budgets and time to access the thoughts and feelings of stakeholders are increasingly using social media. This is a vast new frontier for researchers. I am excited to participate in the innovation of new methodologies … Continue reading
Filed under Communication, Employee Surveys
IABC World Conference in Toronto
What a great time with old and new friends at this years IABC World Conference. Some speakers were great, some good and one dud. Free the Children was inspirational and Guy Kawasaki was motivational. I enjoyed engaging colleagues from Tanzania, … Continue reading
Filed under Communication, Planning
Genius is not required for great leadership – learn how
I love the game of football and I am not the only one. I work with a group of men who feel the same way. We love the process, the practice, the games and the social aspects. For those who … Continue reading
Filed under Leadership
IABC Gold Quill Blue Ribbon Panel 2010
This year has been a pivotal one for corporate communications with the speed of technological change and global economic turmoil. The work that came in from around the world to be judged at IABC headquarters in San Francisco reflected that … Continue reading
Filed under Communications, Leadership, Public Relations
Social media measurement and the ‘Hawthorne Effect’
This week’s video blog remembers the wisdom of Elton Mayo and applies his research to social media measurement. Here are my two reactions when I think about the Elton Mayo’s Hawthorn Effect and social media measurement: Wow the possibilities! Oh … Continue reading
Filed under Employee Surveys
Video Blog Series on Employee Research
Today, I am launching a video blog series on the evolution of employee research. This series will highlight significant historical milestones, thought leaders, practitioners, and market demands. I will explore issues like the confusion in the use of terms like … Continue reading
Filed under Employee Surveys
